ducks back smith

Or vice versa? Either way Gordon Smith stole the University of Oregon's Nike created "Bellotti" font.

See more green and yellow.

sigur font

Sigur Rós gets their own font. Now if only I could understand Icelandic... or better yet Hopelandic.

Because it sounds like Iceland needs some of it right now.

i'm history

Perusing the names engraved on the bricks in Pioneer Courthouse Square, I found me.

Sort of.

And let's not forget some of my close friends.

new typography

See the whole alphabet.

and it's not just on crappy, suburban American billboards...

It's EVERYWHERE!!! I've seen it rear its ugly head even in Italy. And now today, in my sweet, innocent little town of Salò (population a mere 10,000) I saw it twice... it's trying to take over. Do what you can to stop it.

typography

I hate this font.

And I see it everywhere. On the billboard for a suburban real estate company. On a cheesy photo Christmas card. Law offices, business cards, and trendy boutiques.

Does it come standard with all editions of Microsoft Office? And is it on every template in Publisher?

Maybe it's because it really adds that extra touch of worn, antiquated authenticity that you're looking for. It definitely adds a little style and flair to your typography and really brings the already crappy design full circle.

You know it would look really good on a restaurant menu... maybe Italian cuisine.

I know. It's an unusual roman typeface that effectively merges the elegance of a traditional roman letterform with the hand-crafted look of highly skilled calligraphy.

Next time, let's try something different. Anything.
(Before Papyrus becomes overused.)

burnt out letters

Burnt out letters on store signs are tacky. You'd think that as soon as one of those lights go out, it'd be a top priority to get it back up and running. Besides, it's all about the first impression. And those missing letters just make you look sad and rundown.

I'm all for the shabby look when we're talking about crappy, old motels next to Jack In The Box because those places are ailing anyways.

But on Hollywood Video. C'mon. It just looks bad. You're in a sleek, urban shopping center sandwiched between an up-scale, all natural grocery store and a Starbucks. And your sign reads "Hollywood Vid."

Get your shit together.